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  1. The Family Tree is truly a unique shop, unrivaled in Hua Hin. It is much than 'just another' craft store. Visitors are  warmly welcomed to admire beautiful Thai fabric, vibrant painted scences of traditional life, and authentic handicrafts. The Family Tree team will happily share the special and wonderful stories woven into each work of art.
    Each item sold at The Family Tree is carefully sourced from local community groups, exceptional independent Thai artisans, or through Thai Craft and their network of producers. All items for sale support fair trade and sustainability. Other efforts by The Family Tree position the shop at the forefront of the Green Movement in Thailand.


    Treasures waiting for you inside include 100% naturaldyed, hand spun and woven Thai silks. The texture of these fine fabrics is unlike most anything you ve ever come across before. There really isn't a word to adequately describe how soft and smooth these silks are. They are equally beautiful and elegant to the touch as they are to your sight.
    The signature product at The Family Tree is a deep, pure black silk, which is made from ebony fruits that are only harvested once a year. The seasonality of this nature dye, combined with the traditional methods in whic it's created, makes it one of Thailand's rarest fabrics.
    The Family Tree also offers handmade siver jewelry: including many traditional ethnic designs. Another highlight is gorgeous, oil paintings depicting traditional life and celebrating important Thai festivals. These paintings are produced by a group of over 30 villagers from Ubon Rachathani province, in rural north-eastern Thailand.
    One of this author's persona; favorite items will have you taking a closer look. The Family Tree team offers a large assortment of lovly items that are made completely from recycled paper and other re-used materials. The 'paper bead necklaces' are truly amazing. They also have a line of natural cosmetics which will not only help bring out your best, but are also easy on the earth and support a women's cooperative. The Family Tree also regularly organizes hand-on workshops, where guests can learn how to make their own silver and jewelry.
    While The Family Tree always tries to feature enviromentally friendly products, they also recognize the reliance of local crafts on wood and the difficulty for village artisans to transform their methods overnight.  The Family Tree works to make sure that their carbon footprint remains as neutral as possible. For every 1,000 Baht spent in their store, The Family Tree promises that at least one tree will be planted. And The Family Tree certainly has some experience in this department! This past June, on World Environment Day, they initiated and lead a project to plant trees in Chaiyaphum, Thailand. On that day, more 20,000 trees were planted by more than 700 people!
    Be sure to stop in today to visit a true gem of Hua Hin. Their roots may spread across Thailand, but they've chosen to flower here in town.
    Getting there: From Bangkok - Hua Hin: turn left on Phetchakasem Rd, Soi 55 (Chomsin road). Fallow this to the beach. For the easiest parking, turn left at the endof the street and park at the Hua Hin pier. Then walk just 2-3 mins along Naresdamri Road (toward the Hilton). You 'll see The Family Tree on the left, across from the Cool Breeze and Swiss Hot Stone restaurants.
     Tel : (66) 81 809 5083

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